Willow vs Ro: Which GLP-1 Program Is Better? (2026)

We put Willow and Ro head-to-head — what you actually pay each month, which GLP-1 medications you can get, the level of clinician support, and where each one wins — so you can pick the cheaper, better-fit weight loss program in minutes.

Julian Caraulani
Julian Caraulani
Dr. A. Goher, MD
Medically reviewed by Dr. A. Goher, MD
Published:

Quick Verdict

We recommend Willow

Between these two providers, Willow is our pick for most users. It offers a higher overall rating (6.9 vs 6.7), both brand-name and compounded medication options. That said, Ro may be the better fit if you are looking for insured patients who want brand-name drugs from a well-established platform.

Willow scores 6.9/10 in our independent evaluation at $160/month, while Ro scores 6.7/10 at $99/month. Both programs connect you with a licensed physician and deliver medication straight to your door. Each score weighs five things: safety and medical oversight (30%), pricing transparency (25%), value for money (20%), quality of clinical support (15%), and how fast you can get started (10%). We build these comparisons ourselves — no provider buys a better rating or a higher spot. Pricing checked April 2026.

Side-by-Side Comparison

Monthly Price
Willow
$160
Ro
$99
Rating
Willow
6.9 / 10
Ro
6.7 / 10
Medication Type
Willow
Brand & Compounded
Ro
Brand-Name Only
Insurance Accepted
Willow
No
Ro
Yes
States Available
Willow
All 50 states
Ro
All 50 states
Consultation Fee
Willow
Free
Ro
Included in membership
Shipping
Willow
Free Shipping
Ro
Free Shipping
Cancel Anytime
Willow
Yes
Ro
Yes
Medical Support
Willow
Licensed doctors with recurring progress check-ins
Ro
Board-certified doctors, coaching, and around-the-clock messaging

Figures show entry-level cash prices before any insurance. What you ultimately pay can change with your plan and the specific medication. Last checked April 2026.

Willow: Detailed Look

Willow

Tailored GLP-1 weight-loss treatment backed by continuous clinician follow-up

6.9/10
Fair

Pros

  • Treatment built around your individual health background
  • Care delivered by licensed doctors covering every U.S. state
  • Choice between FDA-approved brand drugs and compounded formulas
  • No shipping charges and freedom to stop whenever you like

Cons

  • Entry price runs above certain compounded-only competitors
  • Recent arrival, so seasoned patient feedback is still thin
Best For

Shoppers seeking a middle ground between strong care and a fair price

Ro: Detailed Look

Ro

The biggest name in telehealth, now running GLP-1 programs

6.7/10
Fair

Pros

  • The largest telehealth name, relied on by millions of patients
  • Sticks exclusively to FDA-approved brand-name drugs
  • Takes insurance, which can cut your out-of-pocket cost sharply
  • Its full Body Program folds in coaching and round-the-clock messaging

Cons

  • The drug is billed on top of the $99/month program fee
  • Without insurance, the total can run pricey
Best For

Insured patients who want brand-name drugs from a well-established platform

How to Decide Between Them

There is no single winner for everyone — it comes down to what matters most to you. Match your priority to the scenarios below to see which provider fits:

You want the lowest monthly cost

Go with Ro at $99/month. Covers Body Program membership only; the drug itself is billed separately.

You want the highest-rated program

Willow has the edge with a 6.9 rating.

You have insurance coverage

Ro accepts insurance, which can significantly reduce your out-of-pocket cost.

You want only FDA-approved brand medications

Choose Ro which exclusively prescribes brand-name medications.

You want comprehensive medical support

Compare their support: Willow offers licensed doctors with recurring progress check-ins, while Ro provides board-certified doctors, coaching, and around-the-clock messaging.

You are willing to invest more for premium care

Willow at $160/month may offer features that justify the premium.

Willow

Starting at $160/mo · Fair

Visit Willow

Ro

Starting at $99/mo · Fair

Visit Ro

Frequently Asked Questions

Is Willow better than Ro?

Willow has a 6.9 rating while Ro has a 6.7 rating. The better choice depends on your priorities — Willow is best for shoppers seeking a middle ground between strong care and a fair price, while Ro is best for insured patients who want brand-name drugs from a well-established platform.

How much does Willow cost compared to Ro?

Willow starts at $160/month (entry-level rate; total depends on the drug you're prescribed), while Ro starts at $99/month (covers body program membership only; the drug itself is billed separately).

Do Willow and Ro accept insurance?

Willow does not accept insurance. Ro accepts insurance.

Which GLP-1 medications does Willow offer vs Ro?

Willow offers Semaglutide, Tirzepatide. Ro offers Wegovy, Zepbound, Ozempic.

Can I cancel Willow or Ro at any time?

Willow allows cancel anytime. Ro also allows cancel anytime.

Are Willow and Ro available in my state?

Willow is available in all 50 states. Ro is available in all 50 states.

Not sure Willow or Ro is right for you?

Take our 6-question quiz and we'll point you to the program that fits your budget and goals best.

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